Episode 142

Why "Rapport": Redefining Personal Branding Through Connection + Design

SHOW NOTES

Welcome to the Rapport by LilyGrace Podcast. I have officially rebranded the show after six years and 141 episodes. I am excited to shift and bring new life to the podcast focusing on bringing value to you and your life and business. 

In this kickoff episode of Rapport by LilyGrace, I’m diving into the story behind the podcast rebrand — why I chose the word Rapport and how building authentic connection is at the heart of any successful personal brand. You'll learn why branding is more than just marketing; it's about how you make people feel. I’m also sharing how intentional design, creativity, and real relationships have shaped my business and personal growth.

What you’ll learn:
✨ The meaning behind Rapport and why it matters in brand building
✨ How to move from marketing yourself to becoming your brand
✨ The role of authentic connection in growing your business
✨ Why design is a powerful communication tool for your brand
✨ What’s coming next — interviews, solo episodes, and deep branding dives

Networking, the fortune is in the follow up, and more tips and tricks.

If you’re a creative entrepreneur, brand builder, or lifestyle-driven founder, this podcast is your new go-to space to stay inspired and aligned.

REFERENCES

Instagram @rapport.by.lilygrace @lilygraceyork 

Show Notes www.lilygraceyork.com

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Episode 141